As a Display Campaign Trafficker, you will primarily be responsible for ensuring that
the advertising campaign setup is in line with meeting client goals and ROI objectives.
You will closely collaborate with the Campaign Managers in order to deliver timely and informative reports and insights.
Following campaign launches, you will facilitate monitoring, optimization, and invoicing when necessary.
Qualification
Proven experience in digital advertising operations, ad trafficking, or campaign management.
Strong technical skills with the ability to troubleshoot and re-solve issues corresponding to ad serving or tagging.
Analytical mindset able to interpret campaign data and optimize accordingly for high performance.
Proficieny in ad platforms such as Google Ads, social media ad-vertising platforms,
and programmatic advertising platforms (TTD, DV360, etc.).
Responsibilities
Tag Management:
Expertly manage and im-plement ad tracking pixels, third-party tags, and other tracking mechanisms to measure campaign performance.
Quality Assurance:
Conduct quality checks to verify proper functioning of ads,
landing pages, and tracking links, quickly addressing problems which may arise.
Reporting:
Generate and distribute accurate and insightful campaign reports,
highlighting key metrics, correspondingly communicating these results to stakeholders as needed.
Industry Awareness:
Stay current with industry trends, including ad service technologies and
best practices to apply this knowledge for im-proved ad delivery and positive outcomes.
